I’m against the policy itself. If I’m running a flea market, I don’t want it full of hot dog stands. That’s because there is only so much physical space. If I search the App Store for hot dog stands, the space is unlimited. There’s so much they could do there (a/b testing similar apps to find the “best ones” like YouTube, comes to mind). Since there’s no competition, they don’t innovate nor do they see that the old rules don’t and shouldn’t apply. Their search is so bad, it’s a miracle people don’t install malware.