Not my intent to claim equivalence. The comparison just shows that it's possible and in fact very reasonable for a company to take some level of responsibility on behalf of their customers. I guess the difference in stakes do factor in somewhat: If car companies can do it when it's life or death and requires tons of R&D and manufacturing, why can't Netflix do it for something as mundane as charging their users that can be done with only software?

Obviously the answer is that they CAN do that, but don't. It's nothing to do with responsibility and everything to do with them making a cheap buck off of human forgetfulness.