Re:Ask HN: Should I try to manufacture toasters?
by nl on Tuesday January 16, 2024 @06:07AM
(#39011951)
> It very much isn't because they sell premium quality products. They sell luxury products. Luxury branding has very little to do with product quality or performance.
This!! 100% true.
For luxury products the cost is the feature.
Having the world's largest pool of investment capital and one of the most liberal bankruptcy systems in the world also helps. If there's anything Americans are more willing to do than risk losing their own money, it's to risk losing other people's money :)
> The is a reason why LVMH (Moët Hennessy Louis Vuitton) is one of the most successful and valuable companies in the world.
It very much isn't because they sell premium quality products. They sell luxury products. Luxury branding has very little to do with product quality or performance. Also, the US doesn't have a competitive advantage in manufacturing home appliances. They actually have a competitive disadvantage, as the most capable manufacturing capacity for these products doesn't exist in the US anymore.