You love to operate by association - "They want to preserve their race, therefore they're nazis. The nazis committed genocide, therefore they also want genocide". A nice trick, for some reason the left side of the political spectrum is immune to it, despite a higher death toll.

But that same source describes their ideology directly. That description contains no calls to genocide (and wikipedia would not omit such calls). But you're not alleging they called for genocide - you're alleging people that shopped on a website that is linked [1] to them called for genocide.

[1] Again, allegedly linked, an allegation made by a literal by-any-definition terrorist organization.