> "By creating mistral.ai, we intend to train state-of-the-art models with counter-positions to closed-model current offerings. Our vision is to become a leading actor in the field, while developing a very valuable business around integrating these models in the European industry and beyond."

Is this just a rhetorical question from your side? Because the last sentence gives you the answer. They do open models + focusing on integrating those open models into European industry. Seems pretty easy to grasp.