Someone with a first-gen Intel Framework can upgrade to the latest AMD model for as little as $449.00, or around $500 for a bundle with RAM and the wifi module that you'll likely also need. If you're willing to stay a release behind (not possible with their AMD variant yet), you can remain almost current for much less money, at least judging by their pricing on their previous-gen Intel motherboards.
I just ordered an AMD Framework 13 to replace my Thinkpad T480. My previous personal laptop was a Thinkpad T410, which lasted me for seven years. My T480 Thunderbolt controller died due to a firmware bug that I didn't update to fix in time. In addition to the loss of Thunderbolt, it's lead to some other issues (such as a ~30-second pause resuming from sleep) that make it annoying to use. Fixing it would require a motherboard replacement, which iFixit rates as "difficult".
[1] https://frame.work/products/mainboard-kit-amd-ryzen-7040-ser...
Like it or not, price matters. Yes, there's added value. I'm simply asking a realistic case be made for the price of the added value.
Put another way, I don't want to make a long term-ish investment in an ecosystem only to have that system disappear before I reap the benefits. That is, is Framework in touch with the market or not?
For example, if Framework is upgradable *and* built to last, will one Framework machine equate to 2 - maybe even 3 - other brand machines? That closes the gap, yes? But if the brand can't communicate / sell that or similar benefits, the brand's mission will be over sooner rather than later.