Yeah. If you have a SaaS that has product-market fit, you are way ahead of the game.
Cash cows don’t have to be agencies, but agencies are easier to spin up than a SaaS.
In terms of nomenclature in general, productized consulting is a thing. Whether you can spin a healthy amount of recurring revenue from it depends on the SaaS product.
would you consider a small saas product in this realm? that is, is there a clear distinction for what could be considered an agency vs a saas product? or is the line blurred in some contexts?