Something I think helps it, is it has the allure of re-writing a project from scratch, thinking about your mistakes ahead of time, and lacking most of the technical debt.

This isn't to say it lacks any technical debt, but that the language feels very transparent and thoughtful. Contrary to say, a language built by a big company(.NET, Go) or built by strong opinions(Python). Rust in comparison feels modest in its delivery but ambitious in its design.

Its terrible reasoning for picking a language to write a project in, but Rust feels trustworthy I think.