As YouTube Declares War on Ad Blockers, Google Sponsors Ad Blocking Conference

Re:As YouTube Declares War on Ad Blockers, Google Sponsors A... by lazybreather on Saturday November 04, 2023 @04:19AM (#38139081)

Works for channels looking to only promote something else. But majority of content on YT is to make money to the creator. Ads is the sole source of any revenue there, comsidering the ad revenue share model. Or the premium subscription revenue share. Either way it hard to do away with ads in still booming creator economy.

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Re:As YouTube Declares War on Ad Blockers, Google Sponsors A... by MezzoDelCammin on Saturday November 04, 2023 @05:36AM (#38139428)

"Ads is the sole source of revenue" is plainly wrong, unless You're maybe just beginning. Looking at some breakdowns (strangely, quite a few channels publish them) the ad revenue seems to be just a minor slice these days.

The actual income is either from sponsorship, Patreon, merch, or just plain "advertising yourself" (seemingly the case of many photo/videography channels).

It's not too much of a stretch to say YouTube ads are detrimental to any of these revenues.

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Re:As YouTube Declares War on Ad Blockers, Google Sponsors A... by specproc on Saturday November 04, 2023 @06:11AM (#38139603)

Aye, kinder forms of advertising are a common youtube genre. Like videos demoing tech, company made tutorials etc.

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Re:As YouTube Declares War on Ad Blockers, Google Sponsors A... by flir on Saturday November 04, 2023 @08:04AM (#38140262)

"Works for channels looking to only promote something else"?

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