Maybe you did, but check the subreddit for bitcoin and cryptocurrency for posts before the FTX collapse. The prevailing sentiment, I recall, was that FTX was less scammy than competitors such as Celsius and Voyager, because the rewards for staking on FTX wasn't quite as absurd as the others. I think a lot of crypto investors thought Sam was the real deal, and that's one reason why they were able to attract so many customers.