I've made a fine living doing just that using Sheeva's and alix's before that and Soekris before that. Corporate IT is completely unprepared to do what it takes to wrangle these little embedded monsters. If it hasn't already got a web gui, they're more or less sunk. $520 is a bargain to (ahem) plug and play.

They're not trying to fool anyone by saying that they've made a magical new product. Its straightforward software, as a service, in a can.