I'm fact, that's probably the biggest reason I think Apple has been able to abuse their iMessage stance for so long: the EU has been far stronger at regulating compatibility and interoperability (we can thank the EU for the fact that we can finally get rid of tons of dongles), but I think they've been less vigilant about iMessage solely because it's much less of a factor in Europe.
That being said, I hope that once the other services are forced to interop apple will have no choice than to do the same.
It's probably hard to imagine in the US but people here absolutely will abandon iMessage over this. Their market position is weak enough that none of my family/friends/acquaintances who own an iPhone has even considered asking for the "default" aka WhatsApp.
Sometimes Signal or telegram but never iMessage.
Europe: Apple second at 23% in 2021 (Samsung first at 29%) [2]
I wouldn't say that most Americans use iPhone, but the market-share is significantly bigger.
[1] https://mobilityarena.com/top-5-mobile-phone-brands-in-the-u...
[2] https://www.phonearena.com/news/smartphone-market-europe-202...