That would definitely help, but I think it wouldn't be enough. Drugstores would promptly come up with some app-related trick, like "just scan this QR-code to redeem your discount", and personal-info would be acquired indirectly.
They started to elaborate a bill recently, addressing the case of drugstores in particular, but I suspect they will eventually deliver something full of breaches, just like they did in the State of Sao Paulo.
Moreover, drugstores are on the spot currently, but there are plenty of companies doing exact the same nowadays.
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That would definitely help, but I think it wouldn't be enough. Drugstores would promptly come up with some app-related trick, like "just scan this QR-code to redeem your discount", and personal info would be acquired indirectly.
Legislators started to elaborate a bill recently, addressing the case of drugstores in particular, but I suspect they will end up delivering something full of breaches, just like they did in the State of Sao Paulo.
Moreover, drugstores are on the spot currently, but there are plenty of companies doing exactly the same nowadays.
> in the Brazilians drugstores case, it's absurd, it's like, a $400 drug sold for $300
Indeed. And I've seen even more scandalous differences already. Psychiatric drugs are the champions, in my experience.
It used to be that you'd get a 1% cashback (in vouchers), but they realised people weren't bothering when just spending a few quid, so they hiked the prices from £3 to £4.50 then offered a 50p discount for your PI.
in the Brazilians drugstores case, it's absurd, it's like, a $400 drug sold for $300 (mumbers in local currency) if you agree to disclose the equivalent of your SSN. how can your data be worth so much?
truth is that they don't expect so sell a single unit for $400 - the price difference in this case is enough for, in practice, providing your PII is mandatory