Or you make what the middle class spends money on. This is generally an easier path. Making something unique can make money, but generally it is safe to assume if nobody else is making it, it is because nobody wants it -not that you are the first with a new idea.
Re:Airlines Are Just Banks Now
by PaulDavisThe1st on Thursday September 21, 2023 @06:36PM
(#37605401)
If the middle class spends money on it, then in general, someone is already making it, has established customers, distributors etc. This is a high barrier to entry.
If you want to make money from the middle class, you have to do better at something than whoever is doing it now.
If you want to make money from the rich, you just have to dream up some new twist on their wants (sure, it has to be executed reasonably well, but you're not competing in the same way).
So sure, most of the money that changes hands does so via the daily/weekly/monthly spending of regular people. But that's not where the big money is unless you come up with a truly mass market new thing. The big money is in providing for the wants of the rich, because the marginal utility of what they spend on wants is so low to them.