99Dresses (YC W12) wants to give women an infinite closet

Re:99Dresses (YC W12) wants to give women an infinite closet by yarone on Monday March 26, 2012 @08:18PM (#3759310)

My guess: they haven't solved the "fit" problem, they won't bother trying (too hard), and it doesn't matter.

These dresses are equivalent to "found money."

Woman has a closet full of dresses. They're old, uninteresting, unwearable, etc. She posts them online, earns "buttons," and buys dresses that look like they might work. Some do, some don't. Net result: more dresses to wear.

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Re:99Dresses (YC W12) wants to give women an infinite closet by jedc on Monday March 26, 2012 @08:22PM (#3759320)

And those that don't can just go back into the system again, too. Positives all around.

The "buttons" part is even more clever, in that they're building a real ecosystem that doesn't center on cash. Also, I can see this working incredibly well for pregnant women; they only need their maternity clothes for 5-6 months or so.

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