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Re:Ask HN: Does the SaaS model really work? Really? by jedc on Monday November 24, 2008 @08:00PM (#375771)
If it helps, I tried modelling 37signals' revenue a while back. Based on some of their posts and a few guesses I think they've got about 10k paying Basecamp customers, and across all their products will have about $8million in turnover this year.

My original blog post is here: http://blog.jedchristiansen.com/2008/02/25/37signals-is-one-...

You can play around with the spreadsheet I created, though I hope to update it soon.

I think it's absolutely easy to see that you can get 5000 users paying $20/month if you provide $20/month of value to your customers! Are you saving them that much per month in other costs, or generating new revenue through your software?

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