That screams the complete opposite of a good calibre of advertiser to me I'm afraid. Which is a real shame because everything you've written in the past about the London recruitment scene is correct and I'd love to see some real changes in the industry!
We are going to do our best to ensure the calibre remains high but high salary doesn't automatically mean high calibre. We want to offer something a bit different too.
That being said, the site is about the users so if this is the sort of ad you don't want to see then we will absolutely keep it in mind next time something like that pops up.
RE: "high salary doesn't automatically mean high calibre" - you're right, perhaps I've been in finance for too long ;-)
It is a great concept and one we have already considered for The Obair Company - the parent company to HJ.
We have a really different concept coming soon that will put a very different spin on the job market.
We're doing lots of offline work to make sure we get a good calibre of user, candidates and advertisers alike. we're not going to just throw money at PPC campaign, we want to build a good brand by going out and getting engaged in the community (we do it already, after all).