That NPR article doesn't really say much.
Pinterest added the nopin meta tag but that's absolutely the wrong approach. The onus should not be upon the copyright owner to police violations (after the fact).
Also, while Pinterest may be a fast growing site, it's still just a startup and the hubristic assumption that the rest of the Net adopt it's nopin tag just does not make sense.
I would say Pinterest needs to start from a point of not violating copyright rather than try to brush it off onto their users and not providing stronger tools to prevent such events from happening.
Re:Pinterest posts new Terms of Service
by zackattack on Saturday March 24, 2012 @01:53PM
(#3750043)
When can I get API access?
Pinterest is getting lots of criticism from press on specific issues and they are editing them.
* "pro-ana" (anorexia) pinboards containing "thinspo" (pictures and sayings to reinforce anorexia) were featured in a Jezebel post. Pinterest clamped down and said they won't tolerate self-harm. See:
http://jezebel.com/5893382/the-scary-weird-world-of-pinteres...
* You need copyright permission to post something to Pinterest but virtually nobody has permission, so they added better takedown methods. See:
http://www.npr.org/2012/03/22/149169388/pinterest-wades-in-m...
* Pinterest is adding private pinboards and an API.