> If you use the internet, or an app, you must protect yourself.

That's easier said than done when it comes to the tracking that enables this sort of advertising. What method do you suggest?

> I assume everyone is a capitalist

I don't think that's a valid assumption. Also, there are many different kinds of capitalists. I'm a capitalist in the most basic sense, being an entrepreneur, but I see a lot of things asserted under the banner of "capitalism" that I disagree with.

> so wouldn't adding laws here somehow subsidize and therefore tarnish the market?

I honestly don't understand what you're getting at here.