If you get wide ranging corporate support, per cyberpunk traditions you are on the evil side. And actually the grass roots movements that are against that sort of messaging by corporations and big political parties are the counter culture.

Radical feminists are the counterculture here. They're fighting against both the prevailing male-dominated liberal and conservative cultures, on so many fronts, including this. Particularly this, right now, as a matter of urgency, before women are erased and replaced in law and policy.

Their messaging is grassroots - stickering, small-scale protests bringing together a network of like-minded women. They exist on the fringes of the internet, corralled off into their own online spaces after being forcibly removed from the mainstream.

By Radical feminists I assume you mean what the mainstream culture calls TERFs? If so I think that's a good point, and funny how both the DEI enforcement officers in HR and the countercultural elements putting stickers on bus stops call themselves the same thing.

Barbie grossed double Oppenheimer. Feminism is the culture- not the counter-culture.

Bread and circuses. Roe V Wade was just revoked, folks. Women are being sent to prison for miscarriages.

This is a good point and I feel silly for my previous comment.

There is a big difference between the association with the flag and actually living the culture. But to be fair you would only really know that if you were actually dipping a toe into the culture, for the rest the trick of companies works.