this was my gripe with Sonic which people love over here in the Bay Area. their trucks and billboards advertise $40/month for gigabit speed (this was a while back when i had them). they then charge you $10/mo for a phone line which i never installed but it was part of the package and there was no way to avoid it. the phone line brings in additional fees like 911 and other local taxes + the taxes on internet service and my bill was more like $62/month. $22 more than their own advertised price.

I would have gladly paid $62/mo for gigabit speeds but i felt like i was overpaying them by $22 because of their ads.