Re:If Richard Branson Ran GM
by jonknee on Thursday November 20, 2008 @12:37PM
(#370780)
If he ran GM they wouldn't need a bailout in the first place.
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That's the crux of it. The Big Three are selling cars at a loss, and you can never make up selling at a loss in volume.
There is no plan in place to create vehicles profitably so a bailout will only prolong death.
Take it further: he is probably not running GM because you cant make it profitable.
I think he could make it profitable. He's making cash in the airline business ($90m last quarter), which isn't exactly an outperforming sector. The car business isn't hard to make money in, it's just the big three that are fuck ups.