Re:Many temptations of an open-source Chrome extension devel...
by comboy on Wednesday August 09, 2023 @04:08PM
(#37067704)
Why broadcasted ads which are the same for everybody? Is it trying to track effectiveness of these ads?
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Re:Many temptations of an open-source Chrome extension devel...
by jrockway on Wednesday August 09, 2023 @04:10PM
(#37067728)
Why not? Your cable company would like to charge you extra if you mute the ads or use the bathroom during ad breaks. That's just capitalism.
Re:Many temptations of an open-source Chrome extension devel...
by codedokode on Thursday August 10, 2023 @09:10AM
(#37075692)
Exactly. Going to bathroom during ads is just a display of disrespect to creators and marketing people. You could go during the show instead.
Re:Many temptations of an open-source Chrome extension devel...
by lmm on Wednesday August 09, 2023 @05:55PM
(#37068982)
Probably to target an ad for the same product/service at someone who was in the same room as a TV ad. About 10 years ago I worked for an ad targeting company and we got ~50% more click-through on a web ad just by showing it shortly after a TV ad aired in that location (just using the geoip timezone and hoping they might've been watching the right channel), if you could do that only for people who've actually been exposed to the TV ad there's the potential for huge uplift there.