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Re:Qualcomm – one of Arm’s biggest customers – starts a RISC... by pclmulqdq on Sunday August 06, 2023 @09:44AM (#37021849)
That's very small for an automotive product, particularly when you don't have a much bigger follow-up order on your timeline. Around million units is the normal volume, and it's where companies like Qualcomm will start to talk to you.

Many companies are a lot more friendly to small customers, though.

Re:Qualcomm – one of Arm’s biggest customers – starts a RISC... by FirmwareBurner on Sunday August 06, 2023 @11:24AM (#37022945)
>That's very small for an automotive product

Also automotive customers tend to stick with their long term partners. It's why Renesas, Infineon and NXP(former Freescale) own the automotive MCU market.