Amazon requires services on Fire TV to give it 30% of ad impressions or revenue

Re:Amazon requires services on Fire TV to give it 30% of ad ... by hrdwdmrbl on Monday July 31, 2023 @02:55PM (#36947194)

A-priori, is there any explanation for a platform charging 30% other than monopoly? Imagine if a grocery store charged 30% for slotting fees?

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Re:Amazon requires services on Fire TV to give it 30% of ad ... by prasadjoglekar on Monday July 31, 2023 @03:36PM (#36947680)

30% is too high, but historically, cable networks gave about 15% of their impressions to the cable or satellite company to sell locally. So, on MTV, you'd see about 15 minutes of ads sold by MTV and 2 minutes of ads from the local car dealership that were sold by the cable co.

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