Yes, I know, proscriptive rules of language w/ grammer etc. are, fundamentally, wrong in so far as they attempt to describe a single unchanging standard that should always be adhered to. Language is fluid and always has been, and grammar is less about being "correct" and more about "that's how it's been done for a bunch of decades".

So I'm alright with word usage changing, I just don't like the forms it takes on when it's adopted en masse by content farmers or anyone else generating click-baity titles. This style of use for "genius" is relatively new. A time line of ngram probabilities through to 2019 [1] show almost no usage while a google search [2] with more recent results shows plenty, mostly in the vein of SEO optimized headlines/titles etc.

[1] https://books.google.com/ngrams/graph?content=genius+ways&ye...

[2] https://www.google.com/search?q=%22genius+ways%22