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Re:Google engineers want to make ad-blocking (near) impossible by billyhoffman on Wednesday July 26, 2023 @07:21AM (#36875838)
Because Google pays Mozilla ~$500M dollars a year, nearly 80% of all of Mozilla's revenue, use Google as the default search provider.

https://www.bloomberg.com/news/newsletters/2023-05-05/why-go...

If Google turned off this money faucet, Mozilla would be severely impacted. Unfortunately as Firefox's market penetration gets lower, the value of that deal gets lower, should Google stop paying it and someone like Bing takes over.

Re:Google engineers want to make ad-blocking (near) impossible by Terretta on Wednesday July 26, 2023 @09:09AM (#36877047)
Meanwhile, Google pays Apple $15B+:

https://9to5mac.com/2021/08/25/analysts-google-to-pay-apple-...

They have no motivation to "turn off the money faucet" since the payment is effectively lead generation -- bringing eyeballs to their ads that pay them more.