Yes. The problem he is solving is identity verification. KYC for the web.
The "crypto-bullshit" is how you convince people to participate. Never underestimate the stupidity of the lower 40% of the population.
The question in my mind is --- will 40% of the population be enough to get the ball rolling? Will it be viable if 60% of the population still can't be verified?
Don't get me wrong, I'm not dumping on the technology of crypto. I'm dumping on the actual result and the culture surrounding it. It's like Communism... it's great until you get people involved.
Yes. But I doubt you can do it for less ... but feel free to try.
The ultimate identifier is DNA ... but it's impractical for casual, everyday use.
But you have to admire companies like 23andMe who actually convince people to pay for the privilege of surrendering their identity and signing away all rights to this ultimate definition of themselves.
When their kids can't get a job or insurance because of what their DNA has revealed, these people can only blame their own stupidity --- quite possibly indictive of a genetic weakness in itself.