Re:Twitter’s Rebrand to X Could Be a Trademark Nightmare Tha...
by TheOtherHobbes on Tuesday July 25, 2023 @04:52AM
(#36859698)
Free press - most of it negative.
This is textbook Management by Logo. When you're out of ideas you change the name/logo and now suddenly you're dynamic forward-looking innovative etc.
Except not really. Management by Logo is like respraying a car engine because you don't know how to fix it. There's a fair-to-good chance you'll make things more broken rather than less.
Musk bought Twitter (RIP...) because he wanted to use it as a propaganda outlet for his own crazy Randian/Trumpish ideals. It was never meant to continue as a free and open discussion site for humans.
Musk appears to have plans to spray AI and other magic dead chickens all over everything to create a new automated kind of propaganda outlet.
I suspect that won't work. Outside of his circle of immediate fans, people don't like being talked down to - especially not by bots.
This is textbook Management by Logo. When you're out of ideas you change the name/logo and now suddenly you're dynamic forward-looking innovative etc.
Except not really. Management by Logo is like respraying a car engine because you don't know how to fix it. There's a fair-to-good chance you'll make things more broken rather than less.
Musk bought Twitter (RIP...) because he wanted to use it as a propaganda outlet for his own crazy Randian/Trumpish ideals. It was never meant to continue as a free and open discussion site for humans.
Musk appears to have plans to spray AI and other magic dead chickens all over everything to create a new automated kind of propaganda outlet.
I suspect that won't work. Outside of his circle of immediate fans, people don't like being talked down to - especially not by bots.