Once you do this math it becomes very difficult to justify truck ownership without also being responsible for something that needs hauling/towing on a regular basis. The truth is that in 2023 a truck is a lifestyle purchase for many people as evidenced by the average cost of a new F-150 and the inability to buy buy a no-frills Regular Cab pickup outside of fleet sales.

If you'd have told me 15 years ago that people would be buying pickup trucks brand new for $60k with regularity I wouldn't have believed you but here we are...