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Re:B.C. government hit tweet limit amid wildfire evacuations by HyprMusic on Thursday July 13, 2023 @09:43AM (#36708990)
They did. From the article:

"DriveBC has a dedicated website, but many access its automated messages through its Twitter account, a platform accessed by more than a quarter of Canadians in 2023, according to the company’s advertising data."

The issue is no-one is going to know about that website whereas a tweet it likely to get retweeted by other residents.

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