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Re:Companies must stop using Google Analytics by leononame on Tuesday July 04, 2023 @07:24AM (#36585185)
But you could use a salt, right?
Re:Companies must stop using Google Analytics by wyufro on Tuesday July 04, 2023 @07:41AM (#36585346)
Only if the salt is kept secret. There also needs to be a different salt value per ip, obviously. But given those conditions, it works.
Re:Companies must stop using Google Analytics by Qwertious on Tuesday July 04, 2023 @07:38AM (#36585317)
A salt will render rainbow tables useless, but AIUI will not prevent brute-forcing after the fact. IPv4 has ~4 billion addresses, which would be too expensive for data analytics but could be brute-forced if someone really wants this one piece of data in particular.