Which is sort of natural, isn't it? The natural world is set up to exploit everything that does not have a defense against it. You adapt or you get eaten or out-competed. The fact that "the non-rich" have not yet realized that they can, in fact, band together to force more powerful forces to behave better, doesn't mean they can't still do it.

Our biggest advantage is working together as a community, and our biggest flaw is not helping each other when we easily could.