Fanboys sometimes talk about a favoured corporation with rose coloured glasses. Hateboys (or whatever you might call an inverse fanboy) often talk in reductive and/or derogatory terms about both corporations and anyone who defends them. Both groups are occasionally a bit sad and naive, but it's usually only the latter which become corrosive and openly hateful.

Unfortunately the bulk of the internet seems incapable of recognising this and all too often gives hateboys a free pass.