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Re:Reddit App – Suspicious high number of recent 5 star, one... by nvrgngvup on Friday June 16, 2023 @12:47PM (#36359744)
IMO, Reddit is valuable. It has the necessary scale in terms of footfall or eyeballs [whatever metric is appropriate]. Where they have failed is to evolve and deliver on customer promises. Not having sufficient mod tools, suboptimal experience on official apps are just few issues that get the majority of limelight. Inability to build enterprise products or tiered data API for businesses and education are also missing, that they could have leveraged.
Re:Reddit App – Suspicious high number of recent 5 star, one... by rchaud on Friday June 16, 2023 @04:00PM (#36362986)
If eyeballs were that important advertisers would be banging down their doors to place ads. Reddit's problem is that it's full of anonymous people that are hard to reach with targeted advertising.
Re:Reddit App – Suspicious high number of recent 5 star, one... by nvrgngvup on Friday June 16, 2023 @04:37PM (#36363489)
It’s true that users are anonymous to others, but Reddit still has treasure trove of data on what likes, dislikes, political leaning and in some cases current emotional state/wellbeing of individual users.

Unless they are stating that they can’t process this data, they surely should have enough knowledge to do targeted ads.

Most likely scenario is that they have not invested enough on RnD and BD.