Instant Brands, maker of Instant Pot and Pyrex cookware, files for bankruptcy

Re:Instant Brands, maker of Instant Pot and Pyrex cookware, ... by dragonwriter on Tuesday June 13, 2023 @12:20PM (#36312502)

Instant Pots are awesome, broadly useful, and last a long time. They reached market saturation, though, and the company kept trying to find a way to keep up the growth curve it had when Instant Pot was being adopted. And then, of course, the Private Equity “extract money and load the firm up with debt” maneuver of death.

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Re:Instant Brands, maker of Instant Pot and Pyrex cookware, ... by sgtnoodle on Tuesday June 13, 2023 @04:55PM (#36317154)

I recently bought their sous vide gadget and it seems pretty good. I wish it would remember its setting after erroring out, but that's very minor. It seems very accurate, within a degree.

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Re:Instant Brands, maker of Instant Pot and Pyrex cookware, ... by gen220 on Tuesday June 13, 2023 @11:25PM (#36321060)

> kept trying to find a way to keep up the growth curve it had when Instant Pot was being adopted

I think if you're to pick a lesson to takeaway, this is it.

There are other objectives to pursue, than "continue to grow as much or more this year as we did last year". That objective in particular is destined for eventual, guaranteed failure – and an outcome that leads to decomposition (by PE, bankruptcy, whatever).

If you live by the sword of greed, you die by the sword of greed. It's tragic but banal in the 20th/21st Century US – great brands succumb to it every day.

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