Re:Here’s what Mark Zuckerberg thinks about Apple’s Vision P...
by mo_42 on Friday June 09, 2023 @01:46AM
(#36253779)
For Apple, I don’t think it’s about sales. It’s about introducing something new to the mass market. So they want to sell this to developers (price doesn’t really matter). And early adopters/fanboys (for them it matters a bit more).
Apple is using these two groups for development of new software and for marketing. The fanboys will carry this thing around for a year or two and familiarize the general public.
Yes, Apple is priced quite premium but that is also their strength Apple can price at this level and still command enough sales , Meta or any other company cannot .
Even at the same price point (HoloLens 2 costs the same) as Apple it is hard to imagine another headset competing.
Also none of the concept headsets MZ has shown so far come close to this