Re:Car Dealers Wince at a Site to End Sales Haggling
by dsr_ on Saturday February 11, 2012 @04:50PM
(#3580277)
Car dealers have haggling advantages over purchasers:
- You buy a car perhaps once every three years, perhaps once every ten. They sell a car at least once a week.
- You are basically alone; they are a team.
My sister started buying cars via fax quotes about 12 years ago. When she's figured out what she wants, she sends requests for quotes to every suitable dealer within 100 miles. (Now she uses email, of course.)
They still don't expect this minor effort to put them into competition with each other, and it seems to have worked in her favor every time. It's nice that TrueCar is automating this; perhaps more people will use it.
My sister started buying cars via fax quotes about 12 years ago. When she's figured out what she wants, she sends requests for quotes to every suitable dealer within 100 miles. (Now she uses email, of course.)
They still don't expect this minor effort to put them into competition with each other, and it seems to have worked in her favor every time. It's nice that TrueCar is automating this; perhaps more people will use it.