Re:Stripe raises $18 million from Sequoia
by joelg87 on Friday February 10, 2012 @09:04AM
(#3575799)
I have to agree with this.
We started out as bfffr (name and domain) and quickly changed to Buffer (domain bufferapp.com).
It's tempting with things like Forrst and Dribbble around though :) (I still love both these startups)
My point is mostly just about the name though. Square is an amazing name. Imagine if they had been called Skware or Swipify?
I think you're better off being called Square and having Squareup.com for a while than settling for Swipify.com.
That is what Dropbox, Facebook, Twitter, Square, and many others have done.
Bad: Poor name + poor domain.
Good: Great name + poor domain.
Best: Great name + great domain (Stripe).