If you go all in on a trend like this and take VC money, you don't really work for yourself, but still have all the downside of your own company. The way to capitalize, for those positioned to take advantage, is to work for somebody else.

When I looked at what it took to get VC money, it seemed less appealing and more constraining than getting a job. Bootstrapping always makes sense, buy you can capitalize on money flowing into a trend in the same way, you actually need something people will buy.

All this is exacerbated by the current hype cycle.