Sorry, English isn't my first language. I'm against focusing on quantifiable wealth exclusively. Eg. reading HN is worth something to me but I didn't pay any money to do it so it's worthless ? Price is only a reflection of market exchange values, it doesn't account for actual value to the consumers. Eg. food is extremely valuable but is also cheap.

Price/money is useful but the goal is to create value for consumers, not to suck them dry :) Profit is a market signal/reward for producers but that doesn't mean that it's == to value created for consumer (see my reply above about monopolies, externalities, etc.)