News for hackers. Stuff that matters.

A comment on Lego breaks ground on first US manufacturing facility. Parent comment

Re:Lego breaks ground on first US manufacturing facility by gtop3 on Sunday April 23, 2023 @05:23PM (#35680774)
> But that's still 30 years ago so Lego has been fancy pieces and custom kits for a couple generations of kids now.

You can get a 790 piece big box of Lego brand plastic building blocks on Amazon for $35. These types of collections tend to end up in yard sells, or passed around extended families because they last longer than a single childhood. The none-fancy Lego branded blocks still exist, and are still a common part of childhood in America. Lego just doesn't have to market them as hard, and the sale volume is naturally lower.

[ Parent | on HN ]
Re:Lego breaks ground on first US manufacturing facility by majormajor on Sunday April 23, 2023 @06:44PM (#35681447)
Sure, and my young relatives do things basically the same as I did: have a stable of "common" bricks + a bunch of specialty models.

Then when you get bored with the specialty model as-it-is, the pieces go in the bins and you remix them with everything else :)

[ Parent | on HN ]
Re:Lego breaks ground on first US manufacturing facility by nicoburns on Sunday April 23, 2023 @06:56PM (#35681560)
They push the sets pretty hard. I know someone who ran a toy shop, and Lego wouldn’t sell them plain brick packets unless they bought a certain number of expensive sets.
[ Parent | on HN ]