I knew it seemed familiar. It’s based on the fiat strada, a unibody based pickup that for the longest has been based on a modified fiat hatchback (fiat uno first, fiat Palio later, not sure about now, maybe the argos)

The closest us equivalent in the US may be a Hyundai Santa Cruz, which sells ok-ish, the Honda rigid line, which sells okish too, and the Ford Maverick which sells like hot cakes.

RAM, like Ford, had the reputation. A rebadged Fiat toro may do the trick.