It’s a douche move because it’s ruining something that is based on trust by betraying that trust. That’s not a challenge, it’s not helping anyone, it’s not high and mighty, it’s just that, a douche move.

Look at how much praise athletes got by proving they could win contests using doping. They got none because it’s a douche move, even if it’s technically not illegal it’s still cheating, even if they never pick up the prize it’s still ruining the contest. Everyone can imagine you can win a race on doping, nobody learned anything.