Google controls distribution on Web through Google Chrome. How would AI assisted search even reach casual web users? Word of mouth is not enough.

I switched to edge on all my devices (in hopes of getting early access to Bing Chat), and honestly there's a lot more features and it performs better, so they won't get anything from me except whatever they can milk from gmail. I haven't searched using them in over a year, used to use Brave Search, and You.com for awhile.