The interesting bit is that tech people are used to displacing other people's jobs and then telling them to suck it up so it's no wonder that they're in denial: this is the first time that it is their jobs that are at stake and they seem to be about as agile as a deer frozen in the headlights of an oncoming truck. We'll see how it all plays out. Jokes along the line of 'better behave or I'll replace you with a script' are not nearly as funny as they once seemed to be.