Hedging bets by simply being consistent and staying relevant
Your domain name means nothing, as long as it is not weird.
A logo is not necessary until you are big.
"Cool sounding text" does not give you sales or trust from clients.
Font faces are not of any importance when starting a business.
A well made web page with a structure and copy that is actually useful for potential clients is what is essential for an online business. An honest description of what you offer and on what terms. Good professionals can help you do this, or you can do this yourself with some effort and good sense. Bad professionals or AI will create something meaningless, window decoration.
I see a lot of programmers take the same attitude as small/medium size business owners, that the design and web site is a "storefront" or some kind of necessary evil to get done and out of the way as quickly as possible to get on with the "real work". But the actual real work is the web site if you're an online business. Your care should go into it.
Rapidly iterated domain names with chatgpt
Did logo mockups in midjourney AI
Did website list mockups in midjourney AI
Rapidly iterated copy and cool sounding text with ChatGPT
Got font faces and style guides with ChatGPT
Got landing page code in React with ChatGPT
I can code. I would have been distracted by juggling all of the designers that I hired, so distracted that I probably would have hired a developer. Slowed down by 2-3 weeks waiting for acceptable output from the hired professionals, or discouraged and forgotten about this business idea.
I didnt lay off anybody, I also didnt hire anybody.
I looked up “prompt engineer” on fiverr just to see if that looked viable, its already oversaturated and nobody has orders in queue.
I think the “take our jobs” will start and be more pronounced with a silent lack of open positions.