Fellow ruran here, I've tried explaining to people just how good it felt to give Hughesnet the bird (in some regions called "the finger") when Starlink rolled in, and until you've had nothing else it's hard to imagine how much it affects.

Also people forget: farmers have families and kids, etc, and while the farmer themselves may not need much internet, the kids can't even do basic school anymore without it. But that said, farmers still have and watch TVs, facetime with their families, stream music, etc.

All that said though, Starlink is up to like $120/month and still not reliable enough to fully ditch the backup exploitative WISP if you work from home as I do, so Starlink is walking dangerously close to the line of exploitative. But they're here and working, so I will happily pay the money. I just hope that over time the $/b will get a lot more competitive.