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A comment on Matterhorn no more: Toblerone to change design under ‘Swissness’ rules. Parent comment

Re:Matterhorn no more: Toblerone to change design under ‘Swi... by mortehu on Sunday March 05, 2023 @10:29AM (#35030421)
Store brands today do have deliberately bland packaging, in part so that you will be put off by it and buy a more expensive brand if you can afford it. Given this behavior I don't think bland packaging will ever dominate.
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Re:Matterhorn no more: Toblerone to change design under ‘Swi... by db48x on Sunday March 05, 2023 @02:06PM (#35032793)
It's worse than that: bright colorful packaging is a Nash Equilibrium.
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