However, one thing that I have learned throughout this whole financial crisis is that people do care. And regardless of whether or not the underlying problem(s) are generally understood, the public wants solutions...and good ones.
Political stances are always under a lot of scrutiny from the university professors and media networks. So if the general public cannot analyze and understand the full situation they will instead rely on and digest the consensus of the intellectual community. I cannot see politicians (at least smart ones) worrying about having their their voters understanding their policies. They have bigger fish to fry. They have to be right, they have a record to defend, and they want to carry on a political career that can only advance with a record of retrospectively, good judgment. Matthew Arnold put it best with, "The freethinking of one age is the common sense of the next."
The answer to this problem, at every scale, is marketing. That's not what a roomful of rationalists wants to hear, of course, but it is the correct answer: Although it is wise to support proposals that are backed up by statistics (because those are the ones that are likely to work!) you also need a sales pitch. You must get people to associate the proposals with mom and apple pie, or with sexy people, or with Progress. Or you must convince them to follow the herd.
This is one of the downsides of democracy.